Estate brand as you see it told us his story with some details of the process and revealed the sense of every element that created the wholesome Vestor picture.

That is why we chose Vestor. It’s a morpheme of “investment” and “estate.” Moreover, in English, there is an adjective “vested,” which means “legitimate,” “rightful,” and completely correlates with the company and its activity.

The logo of the company was created in a way that doesn’t require any additional context. At the same time, it is the name of the website.

The other symbols: V sign, triangles with fragments are implemented to enhance the context.

Triangle is a closed V symbol. We used the architectural motives of real Kyiv historical buildings inside these forms. The method is “old in modern,” all the elements are drawn using only lines and circle. Thus, with every line, we transmit one of the company activities – renovation.

Color means emotion. The colors chosen are the ones prevailing in the apartments’ interiors the company designs. Opening your eyes after wake up, a person would see these particular colors. The color scheme is a formalization of the feelings. 

Vestor Estate visual culture is the elegant world of forms and meanings, full of peaceful emotions. Withal, this world is a rational world without stylization. It is a modern view of historic property.