This project turned out to be a major reskin / redesign of the company website. Ecommerce functionality implemented as well as a shift to greater focus on social networks, usability & brand cohesion.
Focus on imagery still stands, however, removed is the constant banner link which provides far too much text. Instead, the company philosophy has been broken down into easy to read chunks, much more appealing to the eye while browsing.
Seasonal focus and partner brands provide intuitive areas for the clientele, usually repeat customers, students of the associated design school, ISJD, and showroom space, 60 Reade.
