Designed around the concept of ‘fluidity’ this typeface is a decorative capital title font that explores the notion of fluidity in media experiences.

For this project we were required to design our own full alphabet, based on our daily media experiences.  I found almost all of my interactions with technology was via my smartphone, and began documenting the fluid experience with touch screens. The concept of fluidity was harnessed by photographing letterforms underwater, creating a series of photographs that reflect the touch screen interactions we have with typefaces and all digital content on a daily basis.