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Clear Water Cosmetics Logo Assignment

Clear Water Cosmetics Logo
This logo assignment was created for a small business in Scotland that makes small batches of Organic cosmetics.  The brand is being marketed to the higher luxury markets with most of the customer base being females in their early 20's to early 40's.

The products are made using organic materials claimed from within Scotland.  The company explained that Water from the Highland of Scotland is very important in the making of their products.

I came up with many ideas, but when I started playing around with letters CWC I discovered that when I flipped the W over it looks sort of like mountains or even a crown. I then placed the droplet within the Mountain to portray the water used in the making of the product. And it even looks like a little jewel in the crown. After a little tweeking, and a few critiques this is the completed logo.  I chose purple to help portray luxury and the color of the national flower the thistle, and of course blue for the water.

Clear Water Cosmetics Mockups
Example of how the logo could be used.
Clear Water Cosmetics Logo Assignment
Published:

Clear Water Cosmetics Logo Assignment

Published: