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Thatcher's Organic Canned Cocktails Design & Logo

CF Napa Launches Thatcher’s Canned Cocktails
Following CF Napa’s redesign of Thatcher’s Organic’s line of liqueurs and vodka, the brand wished to extend into canned cocktails. The canned cocktail design needed to build off the farmers market sensibility of the new liqueur packaging while standing out as a flavor-driven RTD offering.
The custom illustrations CF Napa had created for the liqueurs were utilized as the main graphic on the corresponding canned cocktails – creating a familial look and a preview of the refreshing flavors. The bright color palette reinforced the flavor cues and allowed the brand to pop on shelf.
Drink With Your Eyes®
Thatcher's Organic Canned Cocktails Design & Logo
Published:

Thatcher's Organic Canned Cocktails Design & Logo

Published: