食之書：食品包裝形與色的完全解析
Bon Appetit: Graphic Design in Food Packaging
———
食品包裝作為產品的重要組成部分，
不僅需要貼合市場的需求，更要凸顯產品的屬性，使產品具有吸引力和闡釋性。
如何打造一款優秀的食品包裝也成為設計師們探討的話題。
《食之書》從創意十足的結構設計、巧妙的顏色搭配，以及抓睛的視覺元素三個角度出發，
通過近百個案例分享，深度剖析食品包裝的設計原理，揭露創意背後的奧秘。
Food packaging is an important part of food product. A good food packaging design has to meet the needs of the market and be close to the attributes of the product to make the product more attractive and illustrative. It can immediately catch the attention of the consumers through its interesting package structure, exquisite color matching, and attractive visual elements. This book consists of three chapters: structure, color palette, and visual design. It helps to study and analyze the secret of creative food packaging design.
210 mm × 285 mm
Hardcover, Chinese
ISBN: 978-988-74493-0-0
-spreads-
Publisher: Sandu Publishing Co., Ltd.
Editor: Bryn Cheung
Designer: Pan Yuhua
Translator: Huang Jiemin
Cover Design: Wu Yanting
Thanks!
Follow us on Instagram @sandupublishing
