Richard Alan Mulford's profile

Advertising campaign photography

This was such a great fun Campaign to direct + shoot too,
back in the Bahrain days!

This is the other one ...
of my favourite images from this series.

Had to wait and time this to use the
midday ambience for lighting this set
for this shot.

Used ambient light in this shot,
mixed with bounced mono-block flash.

Kept the flash-lighting fill one stop under
the metered ambient daylight reading,
in order to yield natural fill-in flash-lighting-look.

Great creative fun
and an amazingly fun client
that gave total creative freedom 😎

This image was cropped
to comply with conservative-society-values
and was edited to just the top-half for publication
in the Middle East region when published
in print form and on billboards, again, with just
the Zoë logo and the phone number too 😎

Have shown the full frame image as created.

advertising campaign photography

Zoë Brasserie

analogue shot

Hasselblad 501c
+ 645 Format Mask
+ Carl Zeiss Planar C80mm lens
+ Polaroid 100 instant film back
+ A12 film back

film
Fuji Instant FP-100C ISO 100
Kodak T400CN ISO 400 (C-41 process)

main light
Ambient midday daylight

flash-lighting fill
Visatec Solo 1600B monolight
+ Visatec universal reflector +
 barn-doors - bounced light

light meters
Minolta Spotmeter F + Minolta AutoMeter IV F

model
Amanda 😎

location Adliya,
Kingdom of Bahrain 2000

‘ Original Photographic Works ‘ by Richard Alan Mulford are subject to United Kingdom Intellectual Property © Copyright legislation


Advertising campaign photography
Published:

Advertising campaign photography

Published:

Creative Fields