ORYX NUTRITION
Commissioned branding project
Oryx Nutrition is a Dubai located fitness supplements brand, with a focus on offering healthy protein powders and pre-workouts to Arab fitness enthusiasts.
Project Goals
01 – Incorporates the Oryx animal to symbolize locality.
02 – Is minimalistic, bold and flexible to be seen clearly on a variety of mediums.
03 – Evokes warmth, a sense of familiar security and boldness.
Scope & Deliverables
– Primary Logo System
• Primary Logo Lockup
• Logomark
– Branded Color Palette
Oryx background photograph credit: Stanislav Ferrao Unsplash
