One of our longest serving clients, BT Sport, invited us to join them for UFC London at the o2 arena in July 2022. We were tasked with producing creative content before, during and after the event. With front row seats we had the best view of the action and worked in situ with a laptop to create reactive graphics around each fight. Some of the graphics were prepped in advance, whilst others were created in the small hours after the event was over, but the majority of the work was produced on site and posted instantly to BT Sports UFC accounts, giving them bespoke first hand content for their feeds