Overview
Focus on quality, style with cool materials, style that can be worn in many situations - minimizing unnecessary things to reduce product costs - bringing the best product at an affordable price most reasonable. Macmat: the balance of demand - quality - price. Those who have needs and preferences to wear minimalist, comfortable. Brand representation: The image of a hardworking and balanced person in life.
Requirements
Macmat requires the logo to be simple and easy to remember, reminiscent of the vast pine forests in Da Lat. Easy to remember, but also must show flexibility in the way the brand's clothing is used. That is why the designer used the color of the pine tree as well as the image reminiscent of the pine tree, stylized in the shape of an arrow, showing the evolution of the brand.
Project: Logo & Visual Design
Industry: Sportswear
Role: Trần Quang Anh - Graphics Desginer
Period: 2022
