Overview: Complex design work requires more power than the everyday laptop can provide. That’s where Dell Precision workstations come into play. We set out to find leaders in the engineering and media & entertainment industries who rely on Dell Precision workstations every day. For the engineering world, we highlighted KKL Machine, a leading supplier of custom-designed surfboards for world-champion surfers. The large scope of this campaign included online, print and video assets. Our team was successful in scouting locations, arranging and conducting interviews, and coordinating video shoots on both land and water.

 

 

Roles & Team Members: - Associate Creative Director: - Noel Barnes - Art Direction: - Shane McGuire - Designers: - Tyler Oliver - Tom Kinnear - Copywriter: - Chris Barlow - Account: - Heather Fogel - Alisa Patapoff - Video Producer: - Christie Tomich. Video: - Attack Ships on Fire

 

KKL Machine Fabricates Surfboards to Precise Measurements with the Help of the Dell Precision T3610.

Photo Credit: Adran Matte (Dell Blue Photography)