Guanao Coffee | Visual Identity Design

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Guanaco Coffee stands as a novel, premium online coffee company with a mission to reshape the world around us. By collaborating with farmers globally, we strive to deliver the finest organic and fair trade coffee in a sustainable manner.

Our objective is to embody the diversity inherent in the individuals and organizations dedicated to the collective well-being of the coffee industry. Anchored by the guanaco, symbolizing adventure and freedom, we aim to reflect the spirit of our community. Similar to this mammal, which forms small herds consisting of one male and several females with their offspring, we endeavor to emulate a communal approach in our dealings with both farmers and buyers.

We advocate for a circular and sustainable economy, aspiring to craft not just a remarkable cup of coffee for today but also for the benefit of future generations.