Art-Director : Mishel Tali
Lead Designer: Alexandra Solyarik
As a united team, we embarked on an inspiring journey to design the packaging for Maca food supplement capsules, aimed at promoting overall health. Our project was centered around capturing the essence of traditional patterns and aesthetics from both African and Latin American cultures.
The packaging design was a canvas where we artistically blended the cultural richness of Africa and Latin America. By incorporating traditional patterns, colors, and fonts representative of both continents, we aimed to infuse authenticity into the design.
Our joint effort allowed us to dive into the Maca capsules packaging design, uniting our skills to create a design that speaks to the core of the product.
We set out to ensure that the packaging design not only captured the product's essence but also honored the heritage of African and Latin American traditions, resonating with consumers from these regions.
The meticulously crafted design served as a bridge connecting the distinct aesthetics of both African and Latin American cultures, resonating with potential consumers hailing from these continents.
The packaging's visual impact serves as a powerful communicator of the product's essence, especially when it is influenced by diverse cultural origins.
As a collaborative force in the Maca capsules packaging design project, we merged creative energies and cultural sensitivities. The outcome is a design that encapsulates the product's attributes while paying homage to the traditional aesthetics of both Africa and Latin America, resulting in a packaging that tells a story of two continents united.
Thank You
