The line titled "Synthetic Landscapes," developed for a hypothetical collection for the Patagonia brand, began with a careful examination of the transformations of landscapes in iconic places on Earth due to climate change. The proposed illustrations, with strong and abstract colors and visual elements, aim to draw the consumer's attention to the uniqueness and significance of endangered places, rather than creating a uniformity across the collection as a whole, giving each piece a unique character.
This is a Concept Art project by Apoena Fousek.
These images showcase a part of the creative process of this project. From the research work as well as the sketches, drawings on paper, and later vectorized.
This is a Concept Art project developed by Apoena Fousek to represent a hypothetical clothing collection for the brand Patagonia.
Illustrations by Apoena Fousek
Photographs by Apoena Fousek
Product images by Patagonia
Image manipulation and application
of illustrations on products by Deborah Salles