Maserati GT2
VIDEO TEASER
Maserati makes a comeback to the GT racing scene, and for the occasion, we collaborated to produce a video that unveils the new Maserati GT2.
In this project, we played a central part in planning the video storyline and the shots. Working in great synergy with the production team, we were able to put together a complete view of the Maserati GT2, combining seamlessly a 3D reconstruction of Maserati's nobel Nettuno Engine with camera and drone shots of the racing car.
In this project, we played a central part in planning the video storyline and the shots. Working in great synergy with the production team, we were able to put together a complete view of the Maserati GT2, combining seamlessly a 3D reconstruction of Maserati's nobel Nettuno Engine with camera and drone shots of the racing car.
3D Model
Collaborating closely with Maserati's engineers, we created a model of the Nettuno Engine as close to the real thing as possible. We studied the function of each component and its dynamics.
Florence / 2023
Client: Maserati
Agency: BCW Italy
Executive Creative Director: Paolo Magnano
Digital Associate Director: Roberto Peraboni
Art Director: Lorenzo Paoletti
Copywriter: Christin Pettibone
Senior Digital Strategist: Andrea Mirabella
Social Media & Content Manager: Giorgia Corea
CdP: Frameout
DoP: Andrea Mariniello and Frameout
Director: Studio Aira and BCW Italy
3D and Visual FX: Filippo Rotondi Studio Aira
Sound Design: Valerio Baiocchi Studio Aira
Editing: Paolo Cerri and Studio Aira
Color Grading: Rosario Balistrieri
Drone Pilot: Gianmarco Gabriele
Photographer: Davide De Martis
Executive Creative Director: Paolo Magnano
Digital Associate Director: Roberto Peraboni
Art Director: Lorenzo Paoletti
Copywriter: Christin Pettibone
Senior Digital Strategist: Andrea Mirabella
Social Media & Content Manager: Giorgia Corea
CdP: Frameout
DoP: Andrea Mariniello and Frameout
Director: Studio Aira and BCW Italy
3D and Visual FX: Filippo Rotondi Studio Aira
Sound Design: Valerio Baiocchi Studio Aira
Editing: Paolo Cerri and Studio Aira
Color Grading: Rosario Balistrieri
Drone Pilot: Gianmarco Gabriele
Photographer: Davide De Martis
GT2 Driver: Andrea Bertolini
