This is another awesome project I did for Design Thinking at Grand Canyon University. The main idea of this assignment was to create a vectorized monochromatic logo with an entire brand surrounding it. Each student was given two letters and a business field to create a whole business and brand around. 

This project began with a lot of learning about font, typography, and general design. A lot of conceptual designs were done in the process of making this project and every single design helped me to refine my work. these are a few of the closer to finalized, concept designs that helped me to create a final.

This was what I came up with for the final branding of a brand that, again throughout the project came to life and gained some meaning to me. The brand turned itself into a horchata business that I could actually see myself investing in.