💭 Project Summary
Moirai Endocare is a cutting-edge medical AI app featuring diverse assessments for calculating endometriosis risk. With period and lifestyle tracking features, the app offers a comprehensive perspective on menstrual health.
This case study delves into the design journey of an intuitive mobile app that empowers users to take control of their reproductive well-being.
🎯 Design Objective
The primary goal was to craft a mobile app design that seamlessly guides users through assessments, providing a clear understanding of their endometriosis risk. The design aimed to enhance user experience and engagement while incorporating intuitive period and lifestyle tracking features.
🏋🏻 My Role
Platform: iOS, Android
Disciplines: User Experience Design, User Interface Design
Disciplines: User Experience Design, User Interface Design
This case study was conducted by me—Michelle, a product designer at Virtual Spirit Technology Sdn. Bhd., during the development of the Moirai Endocare mobile app.
⏳ Timeline
The design journey was successfully completed within a 3-week timeframe, spanning from September 11th to October 4th, 2023.
📝 Methodology
Employing Agile methodology, the design process embraced iterative cycles and 2-3 day sprints. This approach facilitated continuous feedback loops with the project manager and the client, ensuring that design improvements aligned with business objectives. The collaborative and communicative environment fostered a shared vision and efficient problem-solving.
📱 App Pages
Diverse Assessments: The app provides a variety of assessments to evaluate the user's endometriosis possibility comprehensively.
Management & Treatment: The app offers information tailored to the user's risk calculation based on assessments.
Period Tracker: Users can seamlessly record daily lifestyle logs, including period and lifestyle details.
Insights: The app generates valuable insights derived from recorded logs and assessments, providing quick and accurate information about users' well-being.
Profile: Users have the flexibility to manage account settings, set up period profiles, and switch language preferences.
🎨 Style Guide
The style guide is a continuation from the previous Moirai Tech apps, including Moirai Momcare. It maintains a soft and warm color palette, specifically chosen to resonate with the main user target—women. The cohesive design elements ensure a harmonious visual experience across the Moirai app family, reflecting the brand's commitment to user-centric and aesthetically pleasing design.
🐳 My Learnings
The development of Moirai Endocare emphasized the critical role of effective collaboration and communication within the team and with clients. The iterative process, shaped by continuous feedback, played a pivotal role in delivering a user-centric design aligned with the client's objectives.
🎁 And… That’s a wrap!
And that concludes our journey! Dive into Moirai Endocare by downloading it on the App Store and Play Store. Your insights are valuable; feel free to share your thoughts.
