Branded Social Media Content for Caroline's
In my independent work for a local ice cream/candy/coffee shop, I conceptualized and crafted the following series of posts for its Facebook and Instagram accounts, owning all aspects of the project from start to finish.
This involved photography, videography, graphic design, copywriting, and, when relevant, music selection for social posts.
Aiming to attract shoppers and boost sales during the pre-holiday Easter season of 2024, the two-week campaign spotlights the shop's seasonal candy collection across several posts.
Naturally, I sprinkled in a couple of ice cream posts too 😋🍦❗️
POST INFO + LINKS
This post showcases a customer review, serving as social proof for the brand's 5-star offering.
Access Facebook post here (above, middle).
Access Instagram post here (above, right).
