Key skills:
Copywriting
Campaign Credits:
Creative agency – Marching Ants
Executive Creative Director – Joy Ghoshal
Creative Head – Divyesh Mistry
Copywriter – Abhishek Parikh
Client:Copywriting
Campaign Credits:
Creative agency – Marching Ants
Executive Creative Director – Joy Ghoshal
Creative Head – Divyesh Mistry
Copywriter – Abhishek Parikh
ADLABS Imagica
Project:
Summer campaign (MAY 2015)
Project history:
- With every passing season, Imagica was taking giant strides in the theme park category. Thus the task at hand was to create a strategy that had visual intent behind it, something that was missing in its earlier campaigns.