This version is made to look elegant and modern, with a feel of speed and movement in it. You can see subtle arrows made of positive and negative space pointing left and right.

If you look at (any) letter "S", it has two gulfs, (letter is land and white space is the sea). When you look at the mark that way, arrows are pointing inside gulfs/harbours (import). On the top and bottom of the mark you can see half-arrows pointing out (export).

This is custom made typeface inspired by the "S" letter. Half-arrows can be seen on some letters. When you look at the whole word it looks like tire track, which simbolizes movement of goods.

Reindeer is the symbol of soul guardian, honor of life.They are also one of the first beasts of provision relied for food, supplies, warm clothing and tools,which is nice connection to importing and distributing goods.

Besides from that, Rudolph (the red nosed reindeer) is the biggest exporter in the world, even though he works only one night a year :D

The mark shows alpha male reinder, strong and confident. The horns are made of arrows.On each horn 3 point to head (import)and 2 small point from head out plus 1 arrow in negative space on top of each horn (export).

Since Selecor's primary focus is import, I wanted arrows pointing inside to be more obvious than those pointing outside. After some more sketching I came up with letter "S" made of import arrows, while export arrows and cross being in negative space.