BRIEF
TGI Friday’s briefed me with illustrating a series of social media posts, either static or animated as gifs. Each post had to have a very specific ‘TGI’s’ feel, so I used a combination of red, black and white contrasted with other bold tones and a punchy drawing style to create energy and a sense of fun. The drawings were done by hand then manipulated in illustrator and photoshop.
ANIMATED GIFS
