THE GOLDEN FISH:
Inspiration:
The idea came from the shape of the distinctive flowing fish, which allows it to dive easily into the sea..
The basic idea:
Stripping the shape of the fish in a very simple and easy way.
What I did was to draw the general shape of the fish in a simple details in the fish body, and I repeated the shape three times in a different three directions to give a more elegant and beautiful form.
LOGO PROCESS:
LOGO IN ACTION: