The New York Jets is known as New York's "true" football team. Backed by their strong loyal fan base, "Calling All Jets Fans" is a campaign for the New York Jets that urges their fans to rally up as they approach a tough season. This pitched campaign consists of Print, Out Of Home, Direct Mail and Guerrilla inspired Elements to provoke a true Jets Fan to call for action.

Copywriter: David Warren
Agency: Fly Communications, New York City