Branding for "Create Norway", a project initiated by Heimen Husflid for their 100 year anniversary in 2013, focused on redefining traditional Norwegian design and handicrafts.
We were given the assignment to design the logo and complete branding for the project. After a brief from Heimen, we were to design and create everything individually. When we were done, Heimen picked out the one they liked best, who got to represent their project. This was my contribution.
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The logo is inspired by classic cross-stitch embroidery, a craft with long traditions in Norway:
The logo is inspired by classic cross-stitch embroidery, a craft with long traditions in Norway:
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In addition to the logo, we had to make the complete branding for Create Norway, including brand manual, postal elements and a website compatible on all platforms:
In addition to the logo, we had to make the complete branding for Create Norway, including brand manual, postal elements and a website compatible on all platforms:
