Memory Lane, previously known as Bloom Cafè & Cakes, although having a prominent place in the hearts of the customers, was concerned about having a similar name to an NGO in Phnom Penh, Cambodia.
The brand stands for any kind of celebration and promises to make moments memorable in every way. With this approach, we created “Memory Lane”. The Brand Identity mood is set as celebratory so that the customers get a welcoming impression and expect a colourful experience, while keeping elegance and making your memories lasting forever.
Memory Lane has now a more recognisable and unique brand, ready for what may come in the future.
